Making A Booklet As Promotional Media of Batik Rubung Kuning Jember

Sartika, Risna (2022) Making A Booklet As Promotional Media of Batik Rubung Kuning Jember. Diploma thesis, Politeknik Negeri Jember.

	Text (Summary) Summary.pdf - Submitted Version Available under License Creative Commons Attribution Share Alike. Download (440kB)
	Text (Chapter 1 Introduction) Chapter 1.pdf - Submitted Version Available under License Creative Commons Attribution Share Alike. Download (404kB)
	Text (References) References.pdf - Submitted Version Available under License Creative Commons Attribution Share Alike. Download (505kB)
	Text (Laporan Lengkap) Full Text.pdf Restricted to Registered users only Download (2MB) | Request a copy

Abstract

The title of this final project is “Making a Booklet as Promotional Media of Batik Rubung Kuning Jember.” It was made to help Batik Rubung Kuning reach the local and international market. The product contains complete information about Batik Rubung Kuning, and it is written in bilingual (English and Bahasa Indonesia). It is because the latest media of Batik Rubung Kuning do not give complete product information, and it is only available in Bahasa Indonesia. To make this final project, the writer collected data about Batik Rubung Kuning through interviews, observation, documents, and audio-visual. The data result was processed and included in the printed booklet and e-booklet. The booklet is divided into three parts. The first part is the opening, which consists of the front cover, foreword, history, and overview. The second part is content, which consists of types of batik, motifs of batik, Batik Rubung Kuning product, batik making process, price list, events, and awards. The last part was closing, which consisted of testimonials, business information, and back cover. The product that the writer made are bilingual printed and e-booklet. The writer used the step from Fitriyanti and adopted the product trial step from Diri and Marlini for making a booklet. There were pre-production, graphic production, product trial, and post-production. The size of the product is 14,8 x 21 cm in portrait orientation. It was designed using Adobe Photoshop CC 2015. To finish the project, the writer faced some difficulties. The first was that the writer could not collect audio-visual data because not all products were available at once. To overcome this, the writer asked the owner for photos of some products that were not ready yet. The second problem was with grammatical errors when making the script. So the writer asked for supervisor feedback so she could make the script readable and easy to understand. Besides, the writer gained new knowledge from this final project, especially in designing a graphic, batik–making activity, and marketing.

Actions (login required)

View Item