Price Analysis of Broiler Carcass in Traditional Market of Jember Regency

Utami, Merry Muspita Dyah and Dianda, Fery and Wahyono, Nanang Dwi and Rujito, Hari (2018) Price Analysis of Broiler Carcass in Traditional Market of Jember Regency. 1st International Conference on Social Sciences, 226. pp. 1219-1223.

	Text (Hasil Similiarity) Price Analysis of Broiler Carcass in Traditional Market of Jember Regency.pdf - Supplemental Material Available under License Creative Commons Attribution Share Alike. Download (1MB)
	Text (Hasil Peer Review) 25. Price Analysis of Broiler Carcass in Traditional...pdf - Supplemental Material Restricted to Repository staff only Download (567kB)

Abstract

The aim of the research was to the analysis of price broiler carcass to the purchasing power of consumers in the raditional market of Jember. This research was based on descriptive quantitative. The selected research areas are some. Traditional Markets in Jember Regency such as Tanjung Market, Mangli Market, Patrang Market, Gebang Market, Rambipuji Market, Kepatihan Market, Sukorejo Market, Kencong Market, Sukowono Market, and Kalisat Market. The sampling method was purposive sampling and determination of the total of samples using the formula of Slovin. The data was processed using multiple linear regression analysis and t values. The research showed the price and quality of broiler carcass have a partial effect on the purchasing power of consumers with the t-count value of each variable equal to price (3.135) and broiler carcass quality (3.162). Price variables and broiler carcass quality have an affective contribution of 14.5% to the purchasing power of consumers. Price variables have an effect of 7.2% and boiler carcass quality of 7.3%. The results of this research showed that all of the variables effected on the purchasing power of consumers in traditional markets of Jember Regency

Actions (login required)

View Item