Analisis Sentimen Komentar Youtube terhadap Review Smartphone Menggunakan Metode Multinomial Naïve Bayes

Wijanarko, Alfian Septy Chandra (2023) Analisis Sentimen Komentar Youtube terhadap Review Smartphone Menggunakan Metode Multinomial Naïve Bayes. Undergraduate thesis, Politeknik Negeri jember.

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Abstract

Youtube is a very popular video sharing site where the users can make, watch and sharing a video clip and even promote a product. As one of the most used video sharing media there is a lot of people that used this platform as a reference to see some product wheter that product is good or not. So that’s why in this research a system will be created that is expected to determine the amount of positive feedback that reviewed in a video. This research used 1000 data with a 20% as a testing data and an 80% as a training data. From the amount of existing data, a classification process was carried out using multinomial naïve bayes method. Based on the result of the research tha has been done , the result were obtaide with an accuracy of 82,5% a precision of 81,56% and a recall of 81,04%. These result can help someone see wheter the product being reviewed is suitable fo use or not.

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