Making A Video As A Promotional Medium Of Amazing Tour And Travel Agency Batu

Prasetyo, Bijak Moch (2025) Making A Video As A Promotional Medium Of Amazing Tour And Travel Agency Batu. Diploma thesis, Politeknik Negeri Jember.

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Abstract

This final project was created to assist Amazing Tour and Travel, a newly opened travel agency in Batu City. As a branch of Javanesia Tour and Travel, founded in 2023, with the creation of bilingual promotional media in the form of a promotional video. The reason is that Amazing Tour and Travel had yet to use digital media such as YouTube to promote its business by the time of making this final project. This video has several strengths and weaknesses. Its strengths include the use of actual tour footage from both domestic and international destinations, up-to-date information, and bilingual narration to appeal to a broader audience. However, its weaknesses lie in the fact that the content may become outdated over time without regular updates, and it features a shared office space that might not appear very professional. Despite several challenges in scheduling, writing the final report, and video making. the project was completed on 4th August 2025. Resulting in a 4-minute 14-second promotional video titled “Explore Indonesia Together with Amazing Tour and Travel” that has been published on the “Amazing Tour and Travel Batu Official” YouTube channel. Hopefully, this video will be useful for Amazing Tour and Travel, and hopefully, this final project could be informative for English Study program students that taken a similar project.

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