Pengaruh Pola Konsumsi, Kearifan Lokal Dan Orientasi Pasar Terhadap Pertanian Berkelanjutan Dengan Perubahan Perilaku Sebagai Variabel Intervening Dalam Menerima Program Pekarangan Pangan Lestari Di Kabupaten Bondowoso

Lely, Januarsini (2023) Pengaruh Pola Konsumsi, Kearifan Lokal Dan Orientasi Pasar Terhadap Pertanian Berkelanjutan Dengan Perubahan Perilaku Sebagai Variabel Intervening Dalam Menerima Program Pekarangan Pangan Lestari Di Kabupaten Bondowoso. Undergraduate thesis, Politeknik Negeri Jember.

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Abstract

The P2L program is an effort to realize sustainable agriculture, it is important to provide views to the community and have an open mind on how to develop a sustainable food garden program in Bondowoso Regency, to be made one of the best and most promising choices in advancing the economy of program recipients and local communities. The aim of this study was to analyze the effect of consumption patterns, local wisdom, and market orientation on sustainable agriculture in the P2L program through changing the behavior of program recipients. Quantitative research method with a total sample of 100 respondents using the Proportionate Random Sampling method. Structural Equation Modeling (SEM) data analysis technique using SmartPLS 3.0. The results of data analysis show that consumption patterns, local wisdom, market orientation and behavior change have a significant direct influence on sustainable agriculture in the P2L program. The influence of the consumption pattern variable with the highest factor loading value is the income level indicator (0.8071), for the local wisdom variable the highest factor loading value is the local knowledge indicator (0.8572), for the market orientation variable with the highest factor loading value is the market information indicator (0.8824) and for the behavior change variable the highest loading factor value is the knowledge indicator (0.8949). While the results of the indirect effect of consumption patterns, local wisdom, and market orientation through behavior change towards sustainable agriculture in the P2L program have an insignificant effect

Item Type: Thesis (Undergraduate)
Contributors:
ContributionContributorsNIDN/NIDK
Thesis advisorIskandar, RidwanNIDN0018095903
Subjects: 140 - Rumpun Ilmu Tanaman > 150 - Ilmu Pertanian dan Perkebunan > 156 - Pemuliaan Tanaman
Divisions: Program Pascasarjana > Prodi S2 Agribisnis > Tugas Akhir
Depositing User: Lely Januarsini
Date Deposited: 29 Mar 2023 06:01
Last Modified: 29 Mar 2023 06:02
URI: https://sipora.polije.ac.id/id/eprint/21315

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